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Three Reasons Marc Fest’s “Message House” Concept Rules

January 17, 2013

marc festOn January 25 from 9:00 a.m. to 12:00 p.m., you have an opportunity to attend a free—I repeat, free—session with Marc Fest to learn an incredibly powerful communication tool called The Message House.

It’s timely. When you think about it, the upcoming Giving Challenge is just as much about communications and marketing as it is about fundraising.

Outside of the Challenge, every nonprofit is influenced by a universal truth: good communication or lack thereof can either make or break a leader, a campaign, or a relationship with key nonprofit constituents.

The Message House integrates the important aspects of building any effective communication: the big picture, what’s in it for them (the audience), the most likely criticism, and the action step.

In my conversations with Marc to prepare for this session, it’s pretty obvious that he can quickly apply strategic communication goals to any situation. (Imagine introducing the Giving Challenge to him over an e-mail.)

So here’s why I think the Message House concept rules:

  1. It is simple, making it easy for anyone to use.
  2. It works for internal and external audiences.
  3. It is visual. (“Stay inside the message house and you’ll be safe.”)

One simple action for you: register soon before the spaces fill up. The workshop takes place at the Community Foundation of Sarasota County. Find more information here.

-Susie Bowie
Community Foundation of Sarasota County

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